Communicate further and better

No matter how many quality products or services you offer, they won’t sell on their own.

So, let’s make it a piece of cake for your Spanish audience. We will get them interested in what you sell and transform them into fans of your brand.

Marta Pastoriza working as a copywriter and translator from Galicia, Spain

Make it easy for your audience to understand you – say it clearly, directly and in their language.

Translation and Localisation from English to Spanish and Galician

Make your products or services known to your Spanish or Galician audience with natural and seamless translations. If you don’t speak their language, they won’t even consider you.

This is why your audience needs to feel appreciated and cared for. People always return to where they make it easy for them. For you, this translates into a solid brand within Spain, and higher revenue.

  • Websites and social media
  • Newsletters and blogs
  • Brochures, leaflets and catalogues
  • Articles
  • Travel guides
  • Advertisements and marketing texts

What does the translation service include?

> The creative translation and localisation of marketing, advertising, travel, tourism, or fashion texts from English to Spanish or Galician. Before I start translating, I always ask for the project instructions and goals.

> One review of the text using a quality assurance programme to guarantee that no mistakes go unnoticed.

> One linguistic on-site check when the website is live.

> Support before, during and after the service to answer any questions you may encounter.

Copywriting in Spanish and Galician

Writing to sell. What makes your audience want your products or services and not your competitors’.

I combine what you wish to say and what your audience wants from you. I also add persuasive writing techniques and storytelling to give your audience a jaw-dropping experience.

  • Websites
  • Sales pages and landing pages
  • Product sheets and product descriptions
  • E-mail marketing and blogs
  • Microcopy – strategically-placed short messages.

What does the copywriting service include?

> A preliminary study of your business in which we will talk about you and your brand. In this stage, I will collect information about your audience and competitors.

> Writing your texts based on all the collected information.

> One review of the texts to polish up expressions, vocabulary and sections, and to adapt them as much as possible to your brand and form of expression.

> One review of the texts once they have been formatted to make sure everything is in place and there aren’t any buttons with text that is too large for mobile screens.

> Support before, during and after the service to answer any questions you may encounter.

Text proofreading and normalisation in Galician

Text that is not interrupted by mistakes or sentences that lack coherence provides for an attractive and undistracted reading experience. A polished text is always going to fulfil its purpose better, whether it be to inform, sell or delight the reader.

What does the proofreading service include?

> Although I specialise in proofreading text in Galician, I also proofread commercial texts in Spanish.

> Proofreading of your texts with track changes so you can see what I have modified. Or without track changes, if you prefer.

> Support before, during and after the service to answer any questions you may encounter.

If you call a company and are greeted by a sophisticated answering machine, I bet you will think: “I just want to speak to a real person”. Imagine how someone would feel when reading text that sounds robotic and not human-like.

People buy products and services from other people. Flesh-and-blood human beings that are behind their own businesses. Each of them with their own stories, knowledge and ways of expressing themselves.

In spite of that, there are many businesses with texts that fall flat and do not resonate with the people behind those brands. They are generic, inaccurate, and chock-full of sentences with no meaning.

For this reason, when you invest in human communication that fits you and your needs, you are also investing in:

  • Building a solid brand image for your business.
  • Offering your audience quality support aligned with what you sell.
  • And enable better comprehension so that they focus on what you say with no distractions or cultural misunderstandings.

 

However, this is not solely an exchange of goods and services. I also like to be involved in the projects I work on to adapt and customise them as much as possible.

If you want to sell to human beings, you must also sound and act like one.

In their own words